Outcomes

‘The companies that flourish in this decade will do so because they are able to provide meaning and purpose, a context that encourages individual potential to flourish and grow’ - Professor Lynda Gratton, London Business School.

generationAFRICA will provide tangible returns to business supporters

· Identification and development of leaders within your own organisation
· Retention of top talent through giving a sense of purpose
· Greater team cohesion and organisational loyalty and pride
· Authentic and practical expression of your company’s value set
· Concrete fulfilment of Corporate Social Responsibilities
· Positive brand association
· Opportunities for international learning to challenge dominant paradigms
· Potential new markets in Africa

‘I have visited three projects and been inspired by the amazing results being achieved in very difficult circumstances. I have also experienced what a positive and motivating impact partnering with an effective charity can have on  colleagues at all levels. A commitment to an outside focus, and the shared experiences gained, hugely strengthen a sense of team’ - Gary Verity, Managing Director Johnson Cleaners UK Ltd, former CEO of Bradford and Bingley Property Services